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Connector
PriceRunner data, clicks and cost, structured.
PriceRunner, part of Klarna, charges per click like the other comparison services. Odins pulls clicks and cost daily and structures them as media spend, so price comparison earns its budget on evidence.
Fully managed · reviewed September 2026
The data
What we pull from PriceRunner.
A simple feed that turns a cost line into a measurable channel.
Connected with your PriceRunner account access. Raw data stays available in the warehouse delivery.
A cost line becomes a channel.
Once price comparison sits in the same daily structure as search and shopping, budget questions about it stop being guesswork.
- Account connection, clicks and cost synced daily
- Currency captured explicitly, multi-market safe
- Sits next to Prisjakt and your other comparison sources in one view
- Modeled like every other channel: contribution, marginal return and saturation
Frequently asked questions.
How do we get PriceRunner data into our warehouse?
Connect your PriceRunner account in Odins and clicks and cost sync daily into a managed pipeline, then onward to BigQuery, Snowflake, Redshift or Databricks.
How is PriceRunner cost treated in the model?
As media spend in the price comparison channel, with contribution and marginal return estimated like every other channel.
We are on Prisjakt too.
Same structure for both. See the Prisjakt connector.
How much history do you load?
As much as the API exposes, loaded during onboarding.
Marketing spend, modeled like an investment.
A 30-minute walkthrough of how your price comparison spend would be structured and measured.
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