Connector
Affiliate data, every network in one view.
Affiliate spend hides in network dashboards as commission, spread across programs and publishers. Odins pulls it daily, treats it as the media spend it is, and structures it next to your other channels.
Fully managed · reviewed September 2026
The networks
Pick your network.
Every network has its own page: how the connection works, what we pull, and what lands in your warehouse.
Adtraction
The Nordic affiliate network. Transactions structured to daily spend per partner site.
See the Adtraction connectorAwin
One of the world's largest networks. Commission, clicks and sale value per publisher, daily.
See the Awin connectorTradedoubler
The European network with Swedish roots. Programs and per-source statistics, daily.
See the Tradedoubler connectorCirclewise
Partner marketing network with transaction-level tracking, structured as spend.
See the Circlewise connectorAddrevenue.io
Straightforward stats API, used by Nordic advertisers. Daily commission as spend.
See the Addrevenue.io connectorTapfiliate
Tracking software for your own affiliate program. Conversions, programs and affiliates.
See the Tapfiliate connectorPrisjakt
Nordic price comparison. Click costs structured as media spend per shop.
See the Prisjakt connectorPriceRunner
Price comparison, part of Klarna. Clicks and cost, structured as spend.
See the PriceRunner connectorAt a glance
Live affiliate connectors.
Each network connects with an API key or account credentials, no manual exports.
Another network? If it has an API, we connect it. Tell us which one you run.
Commission is media spend.
Most measurement setups leave affiliate out because the data is awkward. Then the channel can never be compared to the ones that are in.
- Commission payouts structured as daily spend, next to Google, Meta and TV
- Clicks, conversions and sale value captured where networks report them
- Publisher and program level preserved, so the detail is there when you need it
- Modeled like every other channel: marginal return, saturation and confidence ranges
Frequently asked questions.
Our affiliate network is not on the list. Can you still connect it?
Almost certainly. If the network has a reporting API, we build the connector on our managed pipeline layer. Networks with no API can deliver scheduled exports into the same structure.
How is affiliate cost treated in the model?
As media spend. Commission is money spent to acquire customers, so it enters the marketing mix model like any other channel and gets the same treatment: contribution, marginal return and saturation.
Do you capture which publishers drive the results?
Where the network reports it, yes. Awin data, for example, arrives per publisher per day, and that detail is preserved in the raw layer delivered to your warehouse.
What about price comparison sites like Prisjakt and PriceRunner?
Both connect the same way: click costs structured as spend, so price comparison gets measured as a channel instead of disappearing into a cost line.
Can we see affiliate data in our own warehouse?
Yes. Raw network tables and the structured daily dataset can both be delivered to BigQuery, Snowflake, Redshift or Databricks.
Marketing spend, modeled like an investment.
A 30-minute walkthrough of how your networks would connect and what the model does with them.
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