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Connector

TrafficJunky data, measured, not ignored.

TrafficJunky is the ad network behind some of the web's highest-traffic sites. If it carries part of your budget, it belongs in your data. Odins collects it daily, structures it, and manages the pipeline for you.

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Fully managed · reviewed September 2026

The data

What you can get from TrafficJunky.

Everything the platform reports is on the table. Daily campaign performance is the default; the rest is added on request.

What it contains
Granularity
Campaign performance
What it containsDaily spend, impressions and clicks per campaign
GranularityPer campaign, per day
Structure
What it containsCampaign naming mapped into your hierarchy
GranularityPer campaign
Anything TrafficJunky reports
What it containsSpot and placement reporting, added on request
GranularityAs offered by the platform

Collected through our managed pipeline layer. Raw data stays available in the warehouse delivery.

Why it matters

Big traffic, real numbers.

Channels nobody talks about still spend money. The model treats them like any other line in the budget.

  • Collected daily and structured into your hierarchy, fully managed
  • Currency and naming normalized across markets
  • Measured in the marketing mix model on contribution and marginal return
  • Structured and raw data delivered to your warehouse
FAQ

Frequently asked questions.

How do we get TrafficJunky data into our warehouse?

TrafficJunky performance is collected daily into a managed pipeline, then delivered onward to BigQuery, Snowflake, Redshift or Databricks, raw and structured.

What level of detail can we get?

Campaign level daily by default, with spot and placement reporting added on request.

How is TrafficJunky measured in the model?

As its own channel or inside a combined display channel, with contribution and marginal return estimated like every other channel.

We run other ad networks too.

TrafficStars and more, same structure. See all display and programmatic connectors.

Talk to our team

Marketing spend, modeled like an investment.

A 30-minute walkthrough of how your display spend would be collected and structured.

Book a demo