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Boost your marketing ROI by 10-30% with cutting-edge marketing models. Odins uses the latest AI-driven models to optimize your budget, ensuring that you get the best ROI possible.
Trusted by companies and partners
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Powered by AI and Marketing Mix Modeling, Odins offers data-driven, cross-channel budget optimization that’s easy to use
Measure the incremental impact of each marketing channel
See marginal returns at different spend levels
Get continuously updated budget recommendations
Privacy-friendly: Only aggregated data, no cookies
Easily build sales forecasts and scenarios to predict how marketing impacts revenue. Continuously track model accuracy.
Sales forecasts and scenario planning
Continuous validation
Odins structures your marketing data, making it easy to create reports by channel, market, or organizational divisions.
Track budgets vs actuals
Access historic data
Key KPI reports
Create custom, downloadable reports
Odins structures all your marketing data—both online and offline—into a single, easy-to-access source. This data can then feed directly into your internal systems or data warehouses, saving time and cost, and ensuring a continuous data flow for modeling and preparing for AI.
Odins connect seamlessly with all major digital marketing channels.
We help you organize and integrate offline marketing reports for a complete overview.
Easily import your sales data to optimize marketing spend and generate insightful reports.
Quickly set up marketing and sales budgets to track pacing against actuals in real-time.
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